Should you select a Regional or a National Internet Service Provider?

Whenever you a starting a business of your own, you have to make many decisions. The decision-making process is quite convenient if you have two-three options to choose from. Not with the internet connection though. You will come across a range of National and Regional internet providers. Each of them will have their strengths and weaknesses. Therefore, it will be a challenge to select a provider that suits your business.

You can drill into plenty of technology specifics when it comes to choosing the best option for your company’s internet connection. There are some universal principles you need to follow regardless of the product, service, and type of utility in question. To make your decision-making process easy, we came up with a comprehensive comparison between the regional and national internet service providers.

Which one is the best?

The question at hand is very subjective. There are multiple factors linked to the question. To be honest, every company has different needs and requirements. So if something works best for your company, it does not necessarily entail it will work for the other too. To figure out what is best for you, we will be weighing the merits and disadvantages of both the national and local internet providers.

Here are factors to consider:

Everything is contingent upon the scale of your company

If you are running a big company, you’d be needing a nationwide internet service provider. It is privy to economies of scale because of its extensive coverage. You’ll have a large fleet of remote technicians at your bay and no matter how big or small your problem is, you will get assistance from their call centers.

For large-scale companies, local providers do not do well. These companies require consistency and reliability in terms of service quality and having a different provider everywhere will not serve the purpose. It creates a mess.

On the other hand, if you run a small or medium-sized enterprise, the local provider may work very well for you. You will be able to get far more value when collaborating with a local provider. They will have limited staff but you will be able to interact with them on a personal level. As a result, all your problems can be sorted out real quick.

Network Infrastructure

The scope of the network is a pertinent issue for any business and demands attention. Think about it this way, when your company is connected with a company like AT&T or Spectrum, your company gains access to extensive coverage and infrastructure. Moreover, when you have offices in different regions of the US, it is quite convenient for you to purchase plans from a single company. On top of it, you’ll get great customer service from Spectrum. Instead of calling different local providers separately, you will just have to call Spectrum directly to make changes to your plan.

However, if you plan on setting an office in one area, a smaller network of local providers will be best for your business.

Expertise and Service Quality

The local providers give you an option to customize your plans and you are more likely to receive excellent, personal customer service from an expert. Since fewer people are involved in the operation, it logically entails a higher level of expertise.

Your company will receive proper attention because you will be one of their prized assets. When it comes to customer service, it is not about how nice the people are to you. Fundamentally,  the greater issue is accountability. As opposed to a National provider, the local provider will treat your business as a commodity. They will understand that in case they fail to deliver on the promises, the clients will not be in any obligation to continue the service.

Final Verdict

It is always beneficial to be with the company having a recognition nationwide. There is a reason these entire internet providers are on top. They are successful because they did their jobs well. Therefore, their prominence shows reliability. However, if you run a small or medium-sized business, there is no harm going with a regional provider, provided that you get what you want.